April 24, 2014, Baltimore, MD – RLTV, the only network and online destination dedicated to Generation 50+, has reached a new carriage agreement with Verizon, expanding its existing relationship. As a result of the agreement, Verizon has added RLTV to its FiOS TV Extreme HD package, extending RLTV’s reach across the country. RLTV has already been carried in the Prime HD, Ultimate HD, and Select HD packages.
"We’re honored that Verizon’s customers have formed such a strong connection with RLTV over the past six years - and that Verizon has responded to this demand by delivering RLTV to more of its customers," said Patrick Baldwin, SVP of Affiliate Sales and Corporate Development. "We are delighted that we can continue to help an industry leader and valuable distribution partner deliver unique programming that speaks to the lifestyle and interests of Generation 50+ – a segment that in a few short years will comprise 50% of the A18+ population.”
“As we continue to add and renew channels in a way that reflects customers’ actual viewing patterns, we are pleased to extend our partnership with RLTV,” said Terry Denson, Vice President, Content Strategy & Acquisition for Verizon. “Over the past six years, our customers have shown us that RLTV is a network that delivers content they want to watch.”
The only cable network and online destination created specifically for adults 50+, RLTV (www.rl.tv) offers unique, inspiring programming that focuses on topics that matter to Generation 50+, from relationships, reinvention, rediscovering passions and retirement, to finances, health, and current events. At RLTV, it's all about rethinking life for 50+. RLTV. Experience Matters.
Stacey M. Simmons
Director of Marketing